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Privacy Policy

Overview

Our privacy policy describes how your personal information is collected, used and shared when you visit our site or purchase from us. By visiting our site or purchasing from us, you agree to be bound by our terms and conditions and policies, including this one.

From time to time we may need to update this policy. If that happens, we will update it here so you can access it easily. This policy was published in November 2019.

2. Personal Information We Collect

When you visit our site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse our site, we collect information about the individual pages or products that you view, other sites or search terms that referred you to our site, and information about how you interact with the site. We refer to this automatically collected information as “device information”.

We collect device information using the following technologies:

    • cookies – data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org
    • log files – files that track actions occurring on our site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps
    • web beacons, tags, and pixels – files used to record information about how you browse the site.

    Additionally, when you make a purchase or attempt to make a purchase through the site, we collect certain information from you, including your name, billing address, delivery address, payment information (including credit card numbers), email address and phone number. We refer to this information as “order information”.

    When we describe “personal information” in this policy, we are including both device information and order information.

    3. How Your Personal Information Is Used

    We use the order information that we collect generally to fulfil orders placed through the site (including processing your payment information, arrange for delivery and provide you with invoices and/or order confirmations).

    Additionally, we use order information to:

    • communicate with you
    • screen our orders for potential risk or fraud
    • in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

    We use the device information that we collect to help us screen for potential risk and fraud and more generally to improve our site, for example, by generating reports about how our customers browse and interact with the site, and to assess the success of our marketing and advertising campaigns.

    4. Sharing Your Personal Information

    We share your personal information with third parties to help us use your personal information, as described above., 

    For example, we use Shopify as our ecommerce platform, you can read about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy.

    We also use Google Analytics to help us understand how our customers use our site, you can read about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

    We may also share your personal information to operate our business, comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to protect our rights.

    5. Data Retention

    When you place an order through our site, we will maintain your order information to fulfil your order and for our records.

    6. Cookies

    This site uses cookies, which are tiny files that are downloaded to your computer, to improve your experience. This section describes the information they gather, how we use it and why we sometimes need to store these cookies. You can prevent these cookies from being stored however this may downgrade or break certain elements of the site's functionality.

    How we use cookies: We use cookies for a variety of reasons detailed below. In most cases there are no industry standard options for disabling cookies without completely disabling the functionality and features they add to this site. It is recommended that you leave all cookies on if you are not sure whether you need them or not, in case they are needed to provide a service that you intend to use.

    Disabling cookies: You can prevent the setting of cookies by adjusting the settings on your browser (see your browser help for how to do this). Be aware that disabling cookies will affect the functionality of this and many other websites that you visit. Disabling cookies will usually result in also disabling certain functionality and features of this site.

    Account related cookies: If you create an account with us then we will use cookies for the management of the signup process and general administration. These cookies will usually be deleted when you log out however in some cases, they may remain afterwards to remember your site preferences when logged out.

    Login related cookies: We use cookies when you are logged in, so you don't have to log in every time you visit a new page. These cookies are typically removed or cleared when you log out to ensure that you can only access restricted features and areas when logged in.

    Newsletter related cookies: From time to time we offer newsletter or email subscription services and cookies may be used to remember if you are already registered and whether to show certain notifications which might only be valid to subscribed/unsubscribed users.

    Order processing related cookies: We offer e-commerce or payment facilities and some cookies are essential to ensure that your order is remembered between pages so that we can process it properly.

    Survey related cookies: From time to time we offer surveys and questionnaires to provide you with interesting insights, helpful tools, or to understand our user base more accurately. These surveys may use cookies to remember who has already taken part in a survey or to provide you with accurate results after you change pages.

    Form related cookies: When you submit data to through a form such as those found on contact page forms cookies may be set to remember your user details.

    Site preference cookies: To provide you with a better experience on this site we provide the functionality to set your preferences for how this site runs when you use it. Cookies are set so that this information can be called whenever you use a page is affected by your preferences.

    Google Analytics: This site uses Google Analytics which helps us to understand how you use the site and implement ways that we can improve your experience. These cookies may track things such as how long you spend on the site and the pages that you visit.

    From time to time we test new features and make subtle changes to the way that the site is delivered. When we are testing new site features or functionality, cookies may be used to ensure that you receive a consistent experience while on the site.

    We may also use social media buttons or code on this site that allow you to connect with your social network in various ways. For these to work the following social media sites including Facebook, Twitter, Instagram, LinkedIn, which will set cookies through our site which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.

    7. Behavioural Advertising

    As described above, we use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

    You can opt out of targeted advertising by visiting the sites below and changing your settings:

    Facebook: https://www.facebook.com/settings/?tab=ads

    Google: https://www.google.com/settings/ads/anonymous

    Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads 

    We advertise online using Google and at times other third-party vendors to show our ads on other sites across the Internet. Third party vendors use cookies to serve ads based on your visits to our site and other sites.

    If you prefer, you can opt out of some of these services by changing your settings at https://optout.aboutads.info. 

    For more information, see https://support.google.com/analytics/answer/2700409?hl=en&topic=2611283.

    8. Do Not Track

    Please note that we do not alter our data collection and use practices when we see a Do Not Track signal from your browser.

    9. Contact Us

    If you have questions or feedback about our privacy policy or practices or if you would like to make a complaint, please contact us in writing online or if you prefer by mail to:

    Privacy Compliance Officer
    PA Labels
    PO Box 3128
    North Parramatta NSW 1750